Global Store Louis Vuitton Champs Elysées – Paris, France
Global Store Louis Vuitton Champs Elysées
Paris, France
Client
LVMH
Team
BARTHELEMY GRINO : Representative architect
Mission
Complete services
Nature
Renovation
Program
Luxury store and Historical monument restoration
Status
Completed
Year
2006
Area
11 600 m²
In the heart of the 8th arrondissement of Paris, the Champs Elysées, the historically celebrated high-end fashion district, is again bestowing its signature stamp on a new generation of luxury boutiques.
At the corner of the Champs Elysées and the Avenue George V, at the northernmost point of the “Triangle d’Or”, this office space rehabilitation program accompanies the commercial space rehabilitation of the first three floors of the building by the company Louis Vuitton, which marks its return to the Champs Elysées with its largest ever brand name store. Taking care to reflect the luxury and quality representative of the brand, Louis Vuitton commissioned a transformation of the office spaces built in 1994 behind the classified historic façades of the 1931 former Office de Tourisme designed by Boileau and Besnard. While the principal of a central atrium ringed by a circulation core created in 1994 has not been challenged, the ground floor access to the atrium is moved from the Avenue George V to the rue Bassano to make space for the store’s commercial sequence and to facilitate easy and protected access to the offices above. Set within the lower part of the atrium, the office lobby is magnified by a silvery metal weaving that reflects a scintillating cataract of light. Above, the offices respect the form of the existing core and are organized on four levels around the upper volume of the atrium, which is integrated into the store and insulated from the surrounding floors. From the street the distinctions between the various occupancies are dissimulated by a unitary treatment of the bay windows and interior indirect lighting.